With the help of links, search engines see the relationship of your website with other websites. These links also transfer authority score of a website to another website. The authority of a website transfers from one website to another website via dofollow links only because search engines pass over the nofollow backlinks. Anyhow, we can’t deny the importance of nofollow backlinks because these links also add value to a website. Therefore, while creating the backlinks for your website, you should get an idea about the type of backlinks.
Value of a Backlink for a Website:
Almost all the search engines measure the authenticity of a website based on the quality and quantity of the inbound links. For this reason, Google is using PageRank (a weighted point system). With the help of this weighted point system, Google determines the value of a web page and it assigns ranking to this web page. For this reason, Google’s PageRank consider the links that are pointing towards this particular web page. If high-value links are pointing towards your website, you will get the high rank in the search results.
What Are Dofollow Backlinks?
The link which passes the authority of the referring website to the linked website is known as a dofollow backlink. The crawlers of search engines count these backlinks. These crawlers also count the anchor text of these backlinks. Dofollow backlinks last some positive impacts on your backlink building strategy. Its reason is that with the help of these dofollow backlinks, you can pass out a signal to the crawlers what is linked about.
Value of Dofollow Backlinks:
The crawlers of a website crawl the authenticity of a website through dofollow backlinks. Its reason is that these backlinks tell the search engines who is linking to whom. The relationship between these websites is passed out in the form of link juice. For example, if the authority of your website is lower and Google is not considering your web page in its search results, you can easily increase the authenticity and ranking of your website by getting dofollow backlink from the high-authority website.
How to Make a Dofollow Backlink?
If you want to increase the authenticity of your website or web page, you should try to create a dofollow backlink. For this reason, before creating the link from a website, you should try to know either it is a dofollow backlink or a nofollow backlink. You can easily get an idea about it by pressing right-click on the page from where you want to get a link. After pressing the right-click, you should click on the ‘Inspect’. After clicking the inspect, a new coding page will appear on the screen. On this page, if you see nofollow attribution near to your link, it means that it is a nofollow backlink. On the other hand, if there is no nofollow attribution, it is dofollow backlink.
What Are Nofollow Backlinks?
The links with the tag ‘rel=nofollow’ are known as nofollow backlinks. These tags tell the search engines that this specific link is a nofollow backlink. These links don’t pass the authority from the referring website to the linked website. The search engines don’t consider the anchor text of these links. If you are getting links from the blog commenting, social media and forums, these backlinks are usually nofollow backlinks.
Value of Nofollow Backlinks:
Told by a dissertation writing service that nofollow backlinks don’t increase the authority of a website but these links are still important for your website in various ways. Nofollow backlinks are important for the natural backlinking profile of your website. Its reason is that due to the importance of dofollow backlinks in the search results, Google acknowledged that some websites are trying to get higher ranks in the search results by cheating the search engines. For this reason, Google has introduced a new update in the penguin. According to this update, Google will penalize to those websites which are getting only dofollow backlinks suspiciously. Therefore, if we want to save our website from the penalty of Google Penguin, we should try to ensure the mixture of nofollow and dofollow backlinks pointing towards our website. Secondly, nofollow backlinks are also helpful for our websites to bring traffic and to increase brand exposure. Most of the websites are allowing only nofollow backlinks but you can’t deny the importance of these nofollow backlinks. Its reason is that by clicking on these links, visitors will visit your website.
The Best Ratio of Nofollow to Dofollow Backlinks:
As we have discussed earlier that if you want to save your website from the plenty of Google Penguin, you should try to maintain a specific ratio of nofollow to dofollow backlinks. Some people think that 50/50 ratio is the best, some think that 40/60 is the best ratio and some think that 30/70 ratio is the best. I have discussed this ratio from lots of experts in the SEO field. Most of the people have said that the 30/70 ratio is the best. It means that if you want to create backlinks for a website, you should try to create 30% nofollow backlinks and you should also create 70% dofollow backlinks. The best way to create the high-quality dofollow backlinks for your website is to create these backlinks from the blog posts. You can also get dofollow backlinks from profiles and blog commenting but these backlinks are less authentic. Anyhow, you can get nofollow backlinks in various ways.
Nofollow Vs Dofollow Backlinks – Which Are The Best:
After discussing dofollow and nofollow backlinks, we can easily get an idea which backlinking strategy is the best backlinking strategy for the SEO of a website. If you want to increase the authenticity of your website and you also want to increase the ranking of your website, you should try to create the dofollow backlinks. It doesn’t mean that you should ignore the nofollow backlinks. Its reason is that nofollow backlinks are also necessary to save your website from the plenty of Google Penguin. Nofollow backlinks are also helpful for your website to increase its exposure and to drive lots of visitors to your website.